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campaign-analytics

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The repository includes various analytics techniques and models that can be used to identify which campaigns are generating the most traffic, leads, and conversions. Additionally, the repository also provides various data visualization tools that can be used to create reports and dashboards to monitor the performance of digital advertising campaign

  • Updated Feb 9, 2023
  • Python

A comprehensive resource for mastering data analysis in Excel with Microsoft Copilot. Features the dataset and prompts from the YouTube tutorial, plus an expanded guide with best practices and advanced techniques.

  • Updated Sep 23, 2025

This repository contains a project that analyzes the impact of media advertising 📺📻📰 on sales 💸 using SQL for data processing and Tableau for interactive dashboards 📊. The dashboard visualizes how advertising spend influences sales and helps optimize marketing ROI 📈.

  • Updated Nov 9, 2024
  • Python

This project focuses on modeling campaign performance data for Looker, helping determine which campaigns to scale up or cut back. It aggregates metrics over the last 7 and 30 days, providing actionable insights for budget optimization and performance improvement.

  • Updated Dec 1, 2024

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