11) Sales Cloud
Sales Cloud is really Salesforce's core product, and it will absolutely be included in your CTA scenarios, so you MUST know its functionality inside and out. Its primary focus is streamlining the sales process for Sales reps as well as some functionality via the campaign object that is commonly utilized by marketing teams to track marketing events and campaigns. We will go over each object, what it's used for as well as the major OOTB config features for marketing cloud (like lead conversion, enterprise territory management and sales forecasting) below.
Account -
Contact -
Opportunity -
Product -
